Small Good Coffee needed to create its flagship store to showcase to future franchisees.
After a careful location hunting, Small Good Coffee decided to open its flagship store in Bujeon district of Busan. The flagship store caters to the fast paced coffee traffic due to it being located in the city's transport hub. For those who want to take a brief break from the city chaos, Small Good Coffee created an exhibition area for the general public to enjoy curated art and craft pieces. Future franchisees will also be able to experience an immersive yet experimental space in which they will carry forward to their relevant parts of Korea.